Graduate School Curricula

Master in Communication Management (MCM)

A. Ladderized Program

Graduate Certificate in Communication Management (15 units)
Foundation Courses: (9 units)

• Craft of Communication (Comm) - 3 units
• Comm Issues - 3 units
• Knowledge Management - 3 units

Major Courses: (6 units)
Any two of the following:

• Management of Comm Resources - 3 units
• Corporate Communication - 3 units
• Digital Learning Environment - 3 units
• Multimedia-Based Instructional Design - 3 units
• Development Communication - 3 units
• Communication and Governance - 3 units

B. Graduate Diploma in Communication Management

(Graduate Certificate + 12 units)
(Required major courses (6 units)

• Advanced Comm Theory - 3 units
• Information and Comm Technology Planning - 3 units

Elective Courses (6 units)
Any two of the following:

• Integrated Marketing Communication - 3 units
• Risk and Crisis Communication - 3 units
• ICT in Communication Campaigns - 3 units
• Online Course Development - 3 units
• Management of E-Learning - 3 units
• Cross Cultural Communication - 3 units
• Development Environment of Comm - 3 units

C. Master in Communication Management

(Graduate Diploma + 12 units)

• Comm Research Methods - 3 units
• Statistics Applied to Comm - 3 units
• Thesis/Special Project - 6 units

TOTAL NO. OF UNITS REQUIRED 39 units

Master in Journalism (MJ)

A. Graduate Certificate in Journalism (15 units)

Foundation Courses: (9 units)

• Craft of Communication (Comm) - 3 units
• Communication Issues - 3 units
• Knowledge Management - 3 units

Major Courses: (6 units)
Any two of the following:

• News Development Techniques - 3 units
• Civic Journalism - 3 units
• Investigative Journalism - 3 units
• Economic and Finance Reporting - 3 units
• Science and Technology Comm - 3 units

B. Graduate Diploma in Journalism

(Graduate Certificate + 12 units)
Required major courses (6 units)

• Advanced Comm Theory - 3 units
• Information and Comm Technology - 3 units

Elective Courses (6 units)
Any two of the following:

• Online Journalism - 3 units
• Broadcast Journalism - 3 units
• Photojournalism - 3 units
• Comm and Governance - 3 units
• Editorial Clinic - 3 units
• Comm Media Laws and Ethics - 3 units
• Development Comm - 3 units
• Development Environment of Comm - 3 units

C. Master in Journalism

(Graduate Diploma + 12 units)

• Comm Research Methods - 3 units
• Statistics Applied to Comm - 3 units
• Thesis/Special Project - 6 units

TOTAL NO. OF UNITS REQUIRED 39 units